Businesswoman juggling clocks. Time management for creatives and experts.

10 Time Management Techniques for Creatives and Experts

I’d like to share my take on some tried and true time management tips with fellow creatives, experts, and other people who use their brains to get their work done. Here’s my custom blend of techniques to save time, energy, and focus. These 10 strategies also help me earn more and add more value as […]

Tired Creative Musician

10 Caffeine-Free Creativity Boosters: Creativity Series, Part One

This is Part One of a fun new series exploring creativity, beyond the techniques I use in copywriting or PR. Check out part two here. Cups of coffee are great for focus and energy. But what if you’ve already had one too many? After a lifetime without the daily cup-a-day routine, here are my top […]

Design Your Destiny Calendar

How I Transform To-Dos Into Want-Tos: The Power of Possibility

I have something to say that I’m not sure I want to admit. I’ve felt pretty down recently. I’ve been stuck in the same old rut: giving the same elevator speeches, asking the same opening questions, and listening to the same marketing challenges from prospects. Meanwhile, people keep offering me variations on some important wise […]

Krista Giannak Blind Skier Vermont Adaptive USABA Group Photo

What Do Blind Skiing and Marketing Have In Common?

The powdery snow felt soft under my skis. The temperature was just right, and the company even better during my ski weekend with Vermont Adaptive Ski & Sports and the United States Association of Blind Athletes from February 10-12, 2018. I’m a blind skier, and people often ask me how and why I ski without […]

Waikiki Beach and Diamond Head

At World’s End, Will Wise Words Matter: Reflections On Hawaii False Alarm

I can only imagine what it must’ve been like, waking up on a Sunday in Honolulu to a text message warning me to seek shelter immediately, due to an inbound nuclear ballistic missile. The January 14 text was sent in error, but it took 38 minutes for the government to send an “all clear” message […]